Vaccinations Inspire Marketing Campaign for Dream Vacations, CruiseOne and Cruises Inc.
Advisors given marketing assets promoting the hashtags #HaveVaccineWillTravel and #HaveVaccineWillCruise
Fort Lauderdale, Fla. (April 30, 2021) – With cruise lines announcing vaccination requirements and governments worldwide reducing travel restrictions on people who are vaccinated, the American Society of Travel Advisors (ASTA) reports that 44 percent of Americans are getting vaccinated so that they can travel. To capitalize on this trend, the marketing team at Dream Vacations, CruiseOne and Cruises Inc. has created promotional items and graphics showcasing the hashtags #HaveVaccineWillTravel and #HaveVaccineWillCruise.
“We are seeing our cruise and land vacation bookings increasing every day, sometimes even surpassing 2019 numbers, as a result of a pent-up demand for travel coupled with increased confidence that vaccinated Americans are experiencing,” said Alicia Linden, director marketing for Dream Vacations, CruiseOne and Cruises Inc. “This marketing and social media campaign celebrates the significant opportunities that vaccines are creating to aid in the return of cruising and traveling.”
Travel advisors with the three brands have access to stickers, magnets, t-shirts, flyers, and social media posts. Those who choose to take advantage of these materials are encouraging their friends, family, and clients to post photos on social media promoting their post-vaccination vacation using the #HaveVaccineWillTravel or #HaveVaccineWillCruise hashtags. What makes this promotion different than others is that while the corporate headquarters team created the assets, the social media campaign is being entirely driven by agent engagement on a voluntary basis.
Linden adds, “Our marketing team has their fingers on the pulse of what is trending, and they are always at the forefront — creating inspiring and engaging marketing programs. Throughout the pandemic they have created innovative campaigns that promote vacation inspiration, and this is no different.”
Those passionate about travel with an entrepreneurial spirit who would like to be part of a travel agency network that cares more about its agents and travelers should visit www.DreamVacationsFranchise.com to learn about franchising with Dream Vacations and CruiseOne, and www.SellCruises.com to learn about becoming an independent vacation specialist with business opportunity Cruises Inc.
About Dream Vacations, CruiseOne® and Cruises Inc.®
Dream Vacations, CruiseOne® and Cruises Inc.® are part of World Travel Holdings, the nation’s largest cruise agency and award-winning leisure travel company. The Dream Vacations and CruiseOne franchise give entrepreneurs the opportunity to become a small business owner, as well as a choice in how they brand their travel business. Cruises Inc. is an independent business opportunity providing individuals a fun way to earn extra money. Both business models provide a work-from-home opportunity to those passionate about selling travel, whether it be a cruise, resort stay or land tour. With a mission of delivering a remarkable experience, travel agents with all three brands are given premium resources to plan and create a seamless vacation experience for the customer while offering the best value. For more information on Dream Vacations and CruiseOne, visit www.dreamvacationsfranchise.com, like the Facebook page www.facebook.com/DreamVacationsFranchise, follow on Twitter at @Dream_Franchise or watch its videos at www.youtube.com/DreamVacationsBusiness. For more information on Cruises Inc., visit www.sellcruises.com and become a fan on Facebook at www.facebook.com/SellCruises.